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Email engagement for FX and CFD brokers

Emails your clients actually open. Open rates above 50%.

Increase trading volumes and client retention with timely trade ideas tailored to each trader's favourite markets, delivered when markets move and clients are most likely to trade.

53.7% open rate across 14,579 emails. See the results

Trusted by regulated brokers
01 The problem

Are your emails background noise?

Most market insight emails follow a predictable pattern. They arrive at fixed times, often with the same subject lines every day.

While the trading levels can be useful, brokers tell us these emails are quickly ignored, with typical open rates below 15%. They lack the market context and timing that give clients a compelling reason to open and trade.

The result? Fewer clients engaging with your content, fewer opportunities to bring them back to trading, and potentially lost trading revenue, retention, and converted leads.

In trading, timing matters. Getting your clients' attention is no different.

Inbox214 unread

Based on a trader's inbox. Sender name changed, previews only slightly exaggerated.

M
Market Insights08:00
Daily Technical Analysis (Europe)
Here are today's directional views…
M
Market InsightsYesterday
Daily Technical Analysis (Europe)
Here are today's directional views…
M
Market InsightsMon
Daily Technical Analysis (Europe)
Here are, once again, today's directional views…
M
Market InsightsFri
Daily Technical Analysis (Europe)
You guessed it. Today's directional views…
M
Market InsightsThu
Daily Technical Analysis (Europe)
Still here. Today's directional views…

It all gets repetitive very quickly. Below 15% typical open rate

02 The solution

The right story, to the right trader, at the right time.

Our emails use the same event-driven content as the Trading Bull apps and API.

01 · Choose

Clients set their preferences

Their markets, how often they hear from you and in which session.

02 · Detect

A market event happens

Breaking news, economic data or a political announcement moves one of their markets.

03 · Deliver

A unique email arrives

A new subject line, the story behind the move and a Trade now button, while the opportunity is still live.

53.7%

Open rate

The share of emails opened at least once.

62%

Average daily reach

The share of recipients who opened at least one of that day's emails.

Based on 14,579 Trading Bull emails delivered on 185 sending days between October 2025 and October 2026. Opens are measured by tracking pixel.

~30

Unique emails written every trading day, across all major markets

Forex, indices, commodities, stocks and crypto, each built around real market events. That's the output of a full research desk, without hiring one. Each client only receives the updates they choose, up to three a day.

Want open rates like these?

See how event-driven emails could work with your brand and your client list.

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03 Inside every email

From reading the story to placing the trade

Every block is adjustable, and we match the template to your brand. Step through a real email below.

YOUR BRANDTRADING BULL
1

Silver faces 5.80% decline below 57.96 as oil rally reinforces Fed tightening expectations

Jecinta2026-10-14 10:13 UTC
XAGUSDCommodities
  • Renewed increases in oil prices and expectations of further Federal Reserve rate hikes pressured silver on Wednesday, pushing prices to their lowest level in 10 weeks.
  • Silver remains bearish below 61.86. A sustained breakdown below 57.96 could trigger a 5.80% decline towards 54.74.
2
Win rate60%
Sell stop57.96
SL61.86
TP54.74
3
TRADE NOW
4
Top pending trade ideas
BTCUSDBullish above 85,119
100%Win rate›
BTCUSDBullish above 82,714
100%Win rate›
EURGBPBearish below 0.8514
100%Win rate›
5
Team sentiment: Bearish

Historically, readings at this level have been followed by lower prices the next day 60% of the time.

6
Upcoming economic calendar
US inflation y/y14/10 12:30
US core inflation m/m14/10 12:30
US inflation m/m14/10 12:30
1 of 6

See a live email in your brand

We'll set up a test with your logo and colours, sent to your own inbox.

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04 Implementation

Live in 1 to 3 weeks

We prepare and test the template with you, then you choose how the emails are sent.

01

We agree the layout

We share a layout and agree with you what each email includes, in your brand.

02

We test it

We send test emails so your team can review the content, links and Trade now destination.

03

You go live

We send from your email address through our servers using SMTP, or you connect the content to your own servers through our API for full control.

05 Questions

Frequently asked questions

Content, sending and how it fits with your existing setup.

What open rates can we expect?

Across 14,579 emails delivered on 185 sending days between October 2025 and October 2026, Trading Bull's emails had a 53.7% open rate and an average daily reach of 62%, meaning about 6 in 10 recipients opened at least one email on a typical sending day.

For comparison, brokers tell us generic market emails are opened by fewer than 15% of recipients. The difference is timing: event-driven emails arrive when the market gives clients a reason to open them. Opens are measured by tracking pixel.

Who writes the emails?

We do. Trading Bull produces around 30 unique emails every trading day across all major markets, each built around a real market event. Each client only receives the updates for the markets they choose.

Your team doesn't need to write, schedule or chase anything.

Can clients choose what they receive?

Yes. Clients choose which markets they want updates on, how often, and during which trading session.

They receive one to three emails a day.

Where does the Trade now button go?

Wherever you choose. It can be set per client or client group to open your own mobile app, your CRM or the Trading Bull companion app.

Are the emails sent from our own address?

Yes. We can send from your email address through our servers using SMTP.

Or, if you'd like more control over the data and sending, you can connect the content to your own servers through our API.

Can we use the emails for leads as well as clients?

Yes. Leads and clients can opt in easily, and new registrations can start receiving emails automatically. This keeps you in touch with leads long after a typical sales funnel ends.

How long does it take to go live?

Preparing and testing a template usually takes 1 to 3 weeks.

06 Next steps

Give clients a reason to open your emails

Book a call and we'll show you a live example and how it could work with your brand.

Get Started